IT follows culture

It’s now pretty clear where to start. Never, ever try to use technology to transform a (corporate) culture this might be called “embracing the monster” (comp. Monstermedia).

Intranet as a mirror to the organisation: “Every organisation has a unique mix of culture, business processes, history, technology and strategic directions (to name but a few factors). When it comes to intranets, it can then be said that they hold up a mirror to the organisation. To put it another way: the most successful intranets are those that directly reflect the unique nature of the organisations they serve.

One of the most immediate consequences of this is that we need to abandon the naive idea of the ‘best’ intranet. There can be no absolute measure of intranet quality and effectiveness, and the success of the intranet is only meaningfully measured within the local environment.”