What does this all mean for corporate settings? What is disrupted “with features of digital architecture”? Since leaving the university and founding a firm that offers services and advice to the “real world” I try to conceptualize what the last 5 years of digital evolution offer to a standard enterprise or organization.
I have to admit – after, well 8 months – that there are – of course – several discourses going on at the same time. Different public (t d f)s one might claim. The notion of super publics is almost impossible to imagine for a corporate environment. Talking to an EVN (t d f) AG manager only recently cleared the terminological sky. To burn the discourse down into a simple statement: our business model relies on the idea of one or at least a very few publics while admitting that this is fiction and reality is of a different kind this and other firms create those unified visions of reality. Seldom have we been so disjointed.
Yet there is hope! The very moment – and this is disruptive for the second time – networks cross the border of distinctive economics (t d f) we will realize that something has changed fundamentally. And this something is the publics of the networks of collaboration.
super publics: “In talking about ‘super publics (t d f),’ I want to get at the altered state of publics – what publics look like when they are infused with the features of digital architectures. What does it mean to speak across time and space to an unknown audience?”
Tags: Blogosphere, Innovation, Knowledge-Management, Social Software
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