Curriculum Vitae
Highlights of Qualifications
- Social media and marketing expert – strategy and tactics including SEO, SEM, Inbound Marketing, Social Media, Email-Marketing, Affiliate and Multilevel-Marketing.
- Extensive knowledge of new media product/service development, project-management and product management, particularly in the field of Social Media and Web 2.0.
- Long-term experience of bootstrapping a business unit and leading it for 8 years
- Speaker at several open and closed events. Topics range from internal to external communications via advanced web-based applications and methods commonly known as Web 2.0.
- Initiator and organizer of BlogTalk – First European Conference on Weblogs and Social Software
- More than 10 years of executive experience: CEO, founder, partner, executive at three web/mobile startups
Professional Experience and History
- 07/2005 -: principal of Social Media consultancy Socialware.
Main customers (projects) - 08/2008 -05/2009: Head of Marketing at MindMeister, a web-based mindmapping and productivity tool, based in Munich, Germany.
- 10/2007 – 4/2008: Marketing Dir. and Evangelist at Playyoo Ltd., based in UK/Switzerland. Focus: providing social media applications and leveraging the potential of social media and viral marketing for user build and brand building.
- 01/2007 – 09/2007 Managing partner (Interim CEO) with factline Webservices GmbH, Vienna. Role: CEO Products & Services.
- 2005: June 2005 – March 2007: Founder and shareholder of the social software development and consulting firm permalink bpc Gmbh. Role: CEO.
- 1997- 6/2005: Head of Center (Managing Director) of the Center for New Media at the Donau-University Krems.
- 1996-1997: Shareholder of the corporation “Kremser Kreis”. The mission was intermediation, assessment and editing of information on the publishing industry in Central and Eastern Europe
- 1995-1997 Research Assistant at the Department for Cultural Studies at the Donau-University Krems.
- 1994-1995: Assistant to the Director of the Center for Austrian Studies at the University of Minnesota, USA.
- 1993: Research fellow for the exhibition “Die Blumen des Bösen” in Vienna 1994, January – September 1993; Transmediale Gesellschaft daedalus
- 1992: Assistant to the director Hans Neuenfels for the production of the play “Käthchen von Heilbronn”, Heinrich von Kleist, at the Burgtheater in Vienna
- 1990-1991: Freelancer at public relations-firm and publishing house, Dagobert (EDP – Ing. Erich Dorn, Donnerskirchen)
Professional activities I
- Public speaker
- Founder and program chair of BlogTalk
- Member of the program committee of Wikisym
- Reviewer for the Journal of Computer-Mediated Communication.
- 2005 – external teacher (Lektor) at the Danube University Krems, the University of Innsbruck, the University for Applied Sciences Dornbirn.
- 2003 – Editor of the Series BlogTalks – books on research and use cases in the field of social media.
- Member of the program committee of the Social Software track of I-Know 07
- Speaker and workshop-chair of the Social Software workshop at Learntec, Karlsruhe Feb 14, 2006
- Speaker at the Domainpulse conference of the 3 German Internet registrars, Berlin Feb 9-10, 2006
- Speaker at Weblogs 2005 at the University of Linz; topic: Social Software for Organisations.
- Participant of an expert panel on “eContent in Context” at eContent-Dialog, Linz
- Invited expert for the European Parliament on the topic of Weblogs
- Keynote speaker at BlogTalk downunder, Sydney
- Invited speaker at TrendDay Blogging, Munich
- Member of the Best of Blogs Award jury of the Deutsche Welle online.
- Lecturer at the University of Innsbruck
- Lecture a the University of Applied Sciences, Dornbirn.
- Establishment and founding of the Social Software Lab, an international project that links the industry with the research field,Q4/2004
- Advisory board for the firm Userland, a US-based firm that is specialized in Content-Management-Systems.
- Member of the jury of the Austrian Multimedia and e-Business Price, established by the Ministery for Economic Affairs.
- 2003 Idea and Organization of BlogTalk the first permanent European Conference on Weblogs. Web-based publising, communication and collaboration tools for professsional and privateuse.
- Since 2002 Editor and owner of http://randgaenge.net the professional weblog on weblogs, online publishing, social software and online social networks. (ISSN)
- 1996-99 Editor of scholarly book series “Medizin, Kultur und Gesellschaft” Publisher Edition Praesens Verlag, Wien.
- 1995: Editor with the Journal “Forum” (August – October)
Publications and Papers
One monograph, seven edited books, more than 24 articles in scholarly and journalistic Journals (New Media, Publishing, History of Medicine). Have attended and given papers at five scholarly conferences.
- Editor and author in the first hybrid (academic and pragmatic) books on Weblogs and Social Media: BlogTalks and BlogTalks 2.0.
- Paper at the AOIR conference Internet Research 4.0: broadening the band in Toronto, Canada, Oct. 2003.
Professional Education
2007:
- Workshop: The Future Customer, Scenarios for 2015. Aug 28, Sept 10, Oct 11, held by ONE GmbH and WPU Consulting GmbH
- Workshop: Future Trends in Strategy and Innovation with Pankaj Ghemawat (Harvard Business School) and Eric von Hippel (MIT) , Vienna Jan 22, 2007 (part of com.sult 07)
2004:
- Workshop on the role of personal Webpublishing for self-organized and informal learning, BlogWalk 2.0, Nürnberg, University of Augsburg, 28.5.2004.
- Online seminar on Social Software for the 21st-Century Organization held at the Social Computing Alliance, online May 17-21, 2004
- Workshop on Weblogs and Knowledge-Management, BlogWalk, Telematica Institute, University of Enschede, NL., 19.3.2004.
2001:
- Communities of Practice Workshop Fall 2001, Dr. Etienne Wenger, The Communities of Practice Foundation Workshop, 12.10.-16.11.2001
- 4th International Conference on Online Communities, Church House London, 20-21.6. 2001
- OSN 2001, Online Conference on Online Social Networking, 28.3.2001-11.4.2001
2000:
- Controlling for Managing Directors: The Practice of Financial Planning, Prof. Dr. Werner Seebacher Consulting, 10-11.10.2000, Donau-Universität Krems.
- Congress at der Internet World, Mai 2000, Berlin.
- Neuro-Linguistic-Programming-Seminar, 17.-21.5. 2000 ÖTZ-NLP, Wien
1999:
- MS-Seminar for Top-Managers, Part 1 Mind-management, Prof. Dr. Manfred Winterheller, 24.9.-29.9.1999;
- Part 2 Change-management, Dkfm. Anton A. Grässle, 21.1.-28.1.2000, Donau-Universität Krems
1998:
- MSF-Seminar for Managers, Part 1 29.3. -4.4.1998 (Module 1: The Role of the Manager, Module 2: HR Management, Module 3: Communication and Leadership)
- Part 2 5.6.-20.6.1998 (Module 4: Rhetorics, Module 5: Financial Planning and Controlling, Module 6: Stock Exchange Special)
- Part 3 28.9.-3.10. 1998 (Module 7: Strategic Management and Marketing , Module 8: Changemanagement), Donau-Universität Krems.
1997:
- Ueberreuter-Workshop: Project-management, Dkfm. Dr. Hans Karnovsky, 30.9.97-2.10.1997, Vienna.
- Winterheller Consulting: Mind-management, Prof. Dr. Manfred Winterheller, 16.10.-19.10.1997, Bad Blumau
Academic Education
- 1993: Research scholarship at the Library of Congress, Washington, D.C., USA
- 1992-93 postgraduate program at the ERASMUS International Summer School “New Methods in History” (Salzburg University Course) at the University of Salzburg.
- 1986-92: Magister phil., equivalent to MA in History and German Philology, at the University of Vienna, Graduation 1992. Published thesis “Sieches Volk macht siechen Staat.” Aspekte professionspolitischer Strategien der Ärzteschaft Österreichs im Vorfeld der Medizinalgesetzgebung von 1870.
Computer Skills
All essential MS Windows (Office) and Mac OS X-applications; Extensive knowledge in the field of the Internet: Community, Groupware, Content Management Systems, Weblog, E-Learning applications. In general high affinity to any software-application
Languages
German native speaker, English excellent (working experience in the US and with international firms), can read French.
International Experience
7 months with an international technology startup in Lugano, Switzerland; working with international teams for many years; one year of working experience at the University of Minnesota, Minneapolis MN; 3 month scholarship at the Library of Congress, Washington D.C. – both USA.
Personal Stuff
I was born on May 13, 1964 in Vienna, Austria. My hobbies are the Internet, wine (especially Austrian Wine), cooking, music and eating.
Download the CV as PDF -> Curriculum Vitae (83)
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