IBM (t d f) developed Dogear (t d f) - an enterprise social bookmarking application - and came up with a first evaluation last November.

Social Bookmarking in the Enterprise: “One of the primary benefits of an enterprise social bookmarking application
is that it is an explicit assessment of the utility or value of various Internet
and intranet information resources.”

What stroke me was not the positive feedback in their internal blogs - which is great of course - but that they don’t integrate bookmarking into their blog-tools in order to compliment the knowledge and socializing activities.

What does this all mean for corporate settings? What is disrupted “with features of digital architecture”? Since leaving the university and founding a firm that offers services and advice to the “real world” I try to conceptualize what the last 5 years of digital evolution offer to a standard enterprise or organization.

I have to admit - after, well 8 months - that there are - of course - several discourses going on at the same time.

Add visibility (t d f) as a distinctive element of the tools and you’ll see that the opposite of trust is fear. Thus the more visibility is involved the more trust (t d f) is needed. That’s a thesis.

Mopsos - Collaboration tools for communities of practice: “I believe that the tools you use to collaborate depend on the level of trust you have established between the parties involved.”

Just wrote a short article on knowledge-management and social software together with Richard Pircher a former colleague of mine from the Danube University Krems. It deals mostly with the traits of the concept of social software and its differences to the concept of managing documents that inspired the entire history of corporate information technology.

Social Software, we claim, focuses on the people, their conversations and their how-to, their relations and their trust and not on the knowledge that is allegedly captured in document management systems like Documentum, learning management system like Blackboard.