It’s now pretty clear where to start. Never, ever try to use technology to transform a (corporate) culture this might be called “embracing the monster” (comp. Monstermedia).

Intranet as a mirror to the organisation: “Every organisation has a unique mix of culture, business processes, history, technology and strategic directions (to name but a few factors).

On my flight back from Brussels (t d f) I had an enjoyable reading. Michael Docherty ‘s Primer on “open innovation” and Jakob Nielsen (t d f)‘s Participation Inequality in virtual communities (t d f). You might think those two texts are only remotely related but well I think there is more in it.

Michael Docherty’s introduction helps to understand what is ahead of us in terms of corporate innovation (t d f) practices and offers clues on the implementation process while Jakob Nielsen shares some (even historic) insights into how virtual communities with respect to participation and collaboration work. I think this is of particular importance because since all of our business processes (t d f) will move into the virtual realm we need to understand this new frontier especially in a restricted – say – corporate context.

meeting friends, nothing else. Well, except eating – almost.

Going down to the harbour, having a glass of cava, looking at the open sea. After 2 intensive days at the Setmana Digital a Vic involving heavy discussions and even more excellent (heavy) food (check out Fuet (t d f) as an example) I needed a change . Later that day I met Adolfo Estalella who conducted an anthropological interview with me .