Links

I found these lately:

• Tipping Points and the Psychology of Influence | Marketing Profs Daily Fix Blog – Good summary of the Duncan Watts debate.>>but if we see the nuance between ?objective? versus ?subjective? cases of uncertainty, our information sources change, and with them change our definition of ?influencer.?<<
  Tags:marketing diffusion influencer influence experts
• Advofin – Der österreichische Prozessfinanzierer – Österr. Variante der Sammelklage.