.:|randgaenge|:. » visualization http://randgaenge.net thomas n. burg - on social media and its benefits for us, and sometimes gossip. Sat, 13 Mar 2010 15:53:06 +0000 en hourly 1 http://wordpress.org/?v=2829 good practice: video 2.0 – virality http://randgaenge.net/2008/viralvideo2.0/2747/ http://randgaenge.net/2008/viralvideo2.0/2747/#comments Sun, 27 Jul 2008 10:07:43 +0000 Thomas N. Burg http://randgaenge.net/?p=2747 Just recently I was talking with Roman Tolic about Film 2.0 (Hercules Film Network) initiatives. I admit not being involved too much into this field but then I stumbled upon this fascinating Radiohead project based on the House of Cards Video. An experience that might change everything.

The software housed on Google Code supports data-visualization and manipulation that let users create new versions of the original video (=data). You can – of course -share your product with your friends, embed it into your iGoogle page or upload it to the dedicated YouTube group to show off your creativity.

Video-creation is a tough topic for user-generated content as it involves time, dedication and proper tools (same is true for games) to create value.

This step might lead the way into cross-fertilized content-creation and viral marketing campaigns. It certainly offers new ways to engage with the customers/audience and give them something (a so-called social object) to play with/share. Gotta observe this!

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